Tampico Beverages knows that it’s all about the simple things in life. Sure, fruit-flavored juices are delicious, but spending that quality time with the family is equally as colorful. Hispanics in particular are the OGs at getting creative when it comes to family entertainment — we don’t need much to live beautifully. Which is why “It’s A Colorful Life” celebrates the resourcefulness young families bring in making sure their kids grow up with gratitude.